It is not hard to be barking up the wrong tree when it comes to getting search engine traffic because there is so much out of date information being circulated.
That is why it is always best to also learn many other traffic generation methods like viral marketing for example.
Not only is there out of date or invalid SEO advice getting around, there is also information which if acted upon, can result in your pages being banned.
The SEO tips below should assist the reader in forming a basic understanding of how to create human friendly web pages which are easily understood by the most popular search engines.
Know this. There are thousands of search engines but only two of them will bring you most of the traffic. They are google and yahoo. Another search engine that brings me a little traffic is msn but I do not focus too much on tactics for that engine.
Focus your attention on the engines that will bring you the most visitors first and work your way down.
1. Insert keywords within the title tag so that search engine robots will know what your page is about.
2. Use the same keywords as anchor text to link to the page from different pages on your site.
3. Make sure that the text within the title tag is also within the body of the page.
4. Do not use the exact same title tag on every page on your website.
5. Do not spam the description or keyword meta tag by stuffing meaningless keywords or even spend too much time on this tag.
6. Do not link to link-farms or other search engine unfriendly neighborhoods.
7. Do not use doorway pages. Doorway pages are designed for robots only, not humans. Search engines like to index human friendly pages which contain content which is relevant to the search.
8. Title tags for text links. Insert the title tag within the HTML of your text link to add weight to the link and the page where the link resides.
9. Describe your images with the use of the alt tag.
10. Submit to the search engines yourself. Do not use a submission service or submission software.
Wednesday, January 20, 2010
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